SRTotD (Salesforce Random Thought Of The Day): The Continued Rise Of SI’s

One of the more strategic discussions that I’m often a part of is small SI’s (consulting partners) that are already established and are looking to build a practice in a new city/region.

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I think if you’re currently consulting with a major SI, and have thought about entrepreneurship and breaking out on your own, but don’t want the weight of starting a practice with little know-how (back office, marketing, sales, recruiting, etc.), a favorable alternative is to join a small player that doesn’t have a presence where you’re located and help them plant their flag there.

In this scenario, you’ll have (should have) the financial backing to get you started, the mentorship/leadership to guide you, the ability to determine strategically how things should run (creativity and entrepreneurial), and the joy (and pain) of getting your name/company name in a place where it’s not known, and ideally some financial upside/equity based on the results. 

This role is not for the light hearted, relies on pre-existing relationships, your ability to sell/deliver, and has a long cycle (years not months) to get established, but might be a good middle ground for you based on your career aspirations.

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