Keeping Up (Or Getting Left Behind)

SRTotD (Salesforce Random Thought of the Day): Keeping up or getting left behind…

I often wonder if that’s really true.

With the rate of innovation, Salesforce acquisitions, hundreds of enhancements coming out in it’s seasonal releases, hearing about competitors doing X, Y and Z, so we HAVE to do it too.

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Do customers get stretched too thin to make good, informed decisions just to keep up?

Do we hire sub-par talent as we need someone “immediately” and end up with our eyeballs full of technical debt?

Do we bring in a relatively new SI since they were referred to us?

Do we build/buy something (new products) that we didn’t really need or know what to do with and then we’re left figuring out what to do next since that didn’t work?

Have we lost the core fundamentals of CRM and getting that working first with the hopes to instead be the innovative leader in X, Y and Z?

Maybe keeping up or getting left behind isn’t the only options.

How about neutral (CRM) + 1, rather than neutral (CRM) -1 or neutral (CRM) + 1,000?

Maybe slow and steady is the answer in this 4th (or is it 5th now?) industrial revolution.

With love,

The opinionated CRM recruiter

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